Tips how to promote your website:
Tip #2 Keywords
Search Engine Optimization (SEO) is
essential for the success of almost
every website. The majority of
traffic to websites is brought in by
search engines. Keywords are an
important part of SEO.
Unfortunately, many website owners
overdo it. Keywords are one of the
most important tools in ranking high
on search engines. Abuse them and
you will suffer the consequences.
Most of the traffic to websites
today is generated by search
engines, optimizing your site with
keywords by using SEO (Search Engine
Optimization) is very important to
get traffic and the right traffic to
your website. As keywords are one of
the most important methods to get
the traffic you should follow the
right guidelines to optimize them as
some website are using them to much
and some are using them to less. a
web site should know how to choose a
keywords and how to implement it in
the page so it will get the max
right traffic.
We suggest to follow the following
guidelines
1) Each web page should be
optimize to 1 or 2 keywords
This is very important since you can
not optimize the page for too many
keywords. the search engine will
scroll your page and take a decision
what the page is about and what are
the keywords of the page that can be
corelated with the to the used
search on the web using a search
engine
2) Choose a keyword that is
relevant to your site. Assuming
you provide a service or a product
try to think by interviewing people
what would be the term (keywords)
that they would type in the search
engine text box trying to find info
on this product or service over the
web.
3) Perform a keywords analysis
what are the people looking for and
what is the web volume for this word.
After you find the keywords from
your friend and collogue you should
perform a keyword analysis to see
what is the volume and competition
for each keyword. should be use
driving lesson or driving lessons
for example today they are enough
free tools to help you define and
evaluate the volume of the search
and the competition level.
4) In the landing page you are using
you should implement the top 1-2
keywords in the right density.
such as the number of time the
keyword would appeared in a page
should be around 5% as a default
while in most cases it would be
between 2% to 10% of the page.
remember using it to often such as
more than 10% in most cases an lead
the search engines to disqualify
your page.
5) Support the keyword on the
page with anchors text links from
other pages in your site to this
page. the text on the anchor
should be the keyword
6) Support the keywords on the
page with external links from other
websites. the links should have
a text anchor with the keywords you
like to promote
to
sum the guidelines of the page is as
follow: you should choose the right
keywords, write the web page with
the right density of keywords, use
like from your site and external to
this page which have the keyword in
the text of the link
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